KIRK FRASER

Director, Producer, and Showrunner | President & CEO, May 3rd Media Group

 

Kirk Fraser is a Grammy-nominated, award-winning filmmaker and the President and CEO of May 3rd Media Group. With a distinguished career spanning more than two decades, Fraser is widely recognized for creating compelling, culturally resonant stories that bridge entertainment and social relevance. He began his career directing music videos for notable artists including Lil’ Kim, Biz Markie, and Elephant Man, before gaining national attention with the release of his 2005 feature documentary The Life of Rayful Edmond: The Rise and Fall. The film received critical acclaim, earned Fraser a cover feature in The Washington Post, and helped catalyze BET’s hit series American Gangster, for which he also produced and directed several episodes.

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Fraser’s storytelling talents continued to garner accolades with ESPN’s 30 for 30 documentary Without Bias, a powerful exploration of the life and tragic death of basketball star Len Bias. The film received a Peabody Award, was nominated for an Emmy, and was honored with the Grand Jury Prize for Best Documentary at the American Black Film Festival. The New York Times praised it as “the most elegiac film in the 30 for 30 series.”

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Over the years, Fraser has collaborated with major global brands such as Under Armour, Gatorade, Verizon, Amazon, and PepsiCo, producing branded and original content that merges commercial appeal with creative integrity. His body of work includes the acclaimed docuseries Naked Hustle (AMC’s UMC), United We Stand in partnership with LeBron James’ Uninterrupted, and Basketball County: In The Water for Showtime, executive produced by Kevin Durant. He also directed Tuskegee Airmen: Legacy of Courage for the History Channel, executive produced and narrated by Robin Roberts.

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In 2024, Fraser directed Kings From Queens: The Run DMC Story, a three-part docuseries for Peacock that chronicles the groundbreaking journey of the iconic hip-hop group from Hollis, Queens to global superstardom.

 

Most recently, Fraser served as Executive Producer and Showrunner of the Paramount+ original series Hip Hop Was Born Here, featuring LL Cool J. The series explores the foundational origins of hip-hop and its rise as a transformative cultural force.

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As a filmmaker, Fraser continues to be a leading voice in elevating untold narratives, shaping the cultural landscape through powerful visual storytelling.